Friday, December 14, 2018

Automotive Classifieds and Auctions

Automotive Classifieds and Auctions

Are you looking to buy your next wheels, something that works as a vehicle and serves its purpose well? Let's not forget pocket friendly and has enough room to fit the entire family in for weekends away and the school run and again is pocket friendly! New vehicles demand a high price and as you probably know you lose a substantial amount of money just moving your wheels off of the forecourt. I think you can save a lot of money from auctions and classifieds, some vehicles cost half the amount a dealership would demand from you.

Automotive Classifieds and Auctions

If you are looking for an affordable option which can help you get an affordable automobile such as a van, truck or car checking the main dealership in your area is a recommend first port of call - double check that the vehicle is suitable for you and within your budgeted amount. Now, should you not find what you are looking for here or find it is outside of your budget at least you have had a look and have an idea of what you want or need. Take a look through your local paper for the vehicle you liked at the dealership or couldn't find there. With any vehicle I would ask to have a test drive and full inspection, don't be shy - bring along a friend for support!

Car auctions present a great opportunity to get your hands on a set of wheels for a lower price than you might expect! Auctions are commonly advertised in advance by a few weeks to a few months of thee appointment. Just consider that you don't have to buy just because your attending an auction though sometimes they do charge for a seat to view the auction, I guess this is because they could get over subscribed.

When at a car auction bear in mind that auction houses won't know anything about the vehicle your looking to purchase, they simply drive it though the auction room or demonstrate a working vehicle. Loads of people are likely to dump their clapped out vehicles here just to get rid of them quickly before they die - believe me I have seen it happen a few times.

A far better solution is to look at online classifieds for your autos, trucks, motorbikes etc. There are specialist market places out there which can help you to find your next vehicle. Many you will have to travel to go to, but an increasing trend seems to be online classifieds and auction sites some of these are geographically limited and others are international and operate in many different countries, they have built a reputation for themselves and with this trust. Just be sure you know who you are dealing with, what your buying and its total cost.

Wednesday, December 12, 2018

Advertising & Digital Marketing Platforms Are Supporting Car Dealerships & Automotive Showrooms

Advertising & Digital Marketing Platforms Are Supporting Car Dealerships & Automotive Showrooms

With the widespread use of the internet, mobile phones, smart devices, tablets, laptop and desktop computers - the way that we search for anything that we wish to purchase has changed over the recent years. When it comes to looking to purchase an automotive vehicle we often turn to the internet in order to compare and contrast our preferred car to drive. We want to look at multiple images as well as a video if possible so that we can fully take in the look and feel of the vehicles - this may even assist us in purchasing the auto vehicle, car, van, motorcycle or maybe even caravan without even going to view it in person.

Advertising & Digital Marketing Platforms Are Supporting Car Dealerships & Automotive Showrooms

So we have established in general what the car purchaser expects to be available at their fingertips so aid in purchasing. But, what about the car dealers large and small that are out there? The large organisations will most probably have a corporate engine behind them which will be used to showcase their stock. But what about the smaller car dealer or the person who may go to the car auctions now and again and looks to showcase their purchase in order to effect a quick sale?

We do know that there are industry platforms that can be used for a fee [similar to what we find in the restaurant take away industry] which many choose to make use of. With that said many savvy car dealers are becoming more and more aware of how important it is to establish a digital marketing footprint in their area of operation and that managing their operations via a third party platform may well prove as a hindrance in their business branding goals.

It is with the above point in mind that automotive showrooms are taking steps to have their own auto showroom car sales and marketing platform. This will enable them to be in full control over when they list vehicles, change images and with the car sales platform listed on their own company domain along with their own branding and imaging; over time this allows them to build real equity into the business with no ongoing commission or individual car listings fees to pay.

Digital marketing for car dealers and automotive sellers in the form of having their own website with their own domain, based around company specific auto dealership marketing which will see users coming directly to the car dealer website and not an industry platform. Adopting this form of car sales marketing is certainly the way to carve out a car sales and marketing brand which will lead to increased revenues, expanded digital marketing footprint and enhanced brand equity.

Monday, December 3, 2018

Comparison Between Automotive Oil and Motorcycle Oil

Comparison Between Automotive Oil and Motorcycle Oil

Oil is quite essential for the smooth functioning of engines in both motorcycles and automobiles. However, there are different types of oils which have different types of viscosities and it should be chosen accordingly. In the past, engine oils used in cars and motorcycles varied hugely due to various factors. Nowadays, both cars and motorcycles are manufactured with revving engines that can use automotive oil without any bad effects.

Comparison Between Automotive Oil and Motorcycle Oil

Motorcycle oil Vs Automotive Oil

Although both these can be used in bikes, the engines of both cars and cycles function differently and require oils which are specifically formulated for these engines. Compared to the car engine and bike oils are expensive. Most of the motorcycles include some important factors which enable better performance and durability of the motorcycles. Car oil is quite inexpensive compared to bike. Some of the major differences between these two types is elaborated below.

Viscosity: Compared to the automotive and bike is thinner even though both these oils are classified under the same viscosity. This is made thinner so that it provides better and easier lubrication for small internal parts in the motorbikes.

Price: It is quite expensive compared to car oil as it is highly refined. Bike oil is thoroughly refined so that it provides better lubrication and passes easily through small internal components in the vehicle. As it requires an extended refining process, it is quite expensive than the standard types of engine oil. However, it is important to purchase motorcycle oil for vehicles as it guarantees better performance and higher durability of the engines.

Reduction of heat: In comparison to the automotive oil, this oil is designed to reduce the amount of heat generated in the internal parts of the engine. Moreover, heat is generated in focal points in these engines compared to car engines.

Specifically formulated oil: As compared to cars, bikes require specifically formulated one as oil breaks down faster in bikes due to the continuous meshing of gears. So all the motorcycle oils are designed and formulated specifically for bikes.

Different additives: Automotive do not contain additives which are present in motorcycle oils. Various types of additives such as PTFE or Teflon are included in these to reduce excessive heat and friction. This is coated onto the gears of the vehicle.

Friction: The engine oils used in bikes helps to reduce friction and thereby prevents clutch slippage. It can therefore be used effectively in vehicles with oil-wet clutches. But car engine seldom can be used to reduce slippage or friction.

However, when exposed to extreme pressure and heat, both these types of engine oil breaks down which further causes thinning of the oil. It then fails to lubricate the engines effectively.

Today with technological developments in various fields, different types of engine oils are made available quite easily in most of the online stores. Synthetic oil is another type of automotive oil used in most of the vehicles today.